Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote their products or services. Advertisements come in many forms, from copy to interactive video, and have evolved to become a crucial feature of the app marketplace. Communication done through advertisement makes the customers aware of the products and services available in the market.
Advertisement Video encompasses online display advertisements that have video within them, but it is generally accepted that it refers to advertising that occurs before, during and/or after a video stream on the internet.
Let's have a look at our different advertisement video services.
YouTube ads have become a highly cost-effective approach for brands to convey messages of products or services to specific target markets. With enough analytical tools, you can customize your video ads on YouTube seamlessly.
Facebook and Instagram video ads are cost-efficient and can be targeted to reach a broad audience on both platforms.
LinkedIn video ads hold a unique position to cultivate leadership and build brand awareness in different industries. The targeted audience for LinkedIn video ads is more professional than, say, Facebook or Instagram, so it's a great fit for B2B brands or B2C brands targeting a professional consumer.
OTT is an acronym for "over-the-top" and refers to an additional service that people can use to stream video content on a TV in addition to (or increasingly, instead of) their broadcast or cable package.
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